{"id":8894,"date":"2022-07-22T18:45:39","date_gmt":"2022-07-22T18:45:39","guid":{"rendered":"https:\/\/trendingsimple.com\/hawaii\/hawaii-news\/charting-a-new-course-for-tourism-in-hawaii\/"},"modified":"2022-07-22T18:45:39","modified_gmt":"2022-07-22T18:45:39","slug":"charting-a-new-course-for-tourism-in-hawaii","status":"publish","type":"post","link":"https:\/\/trendingsimple.com\/hawaii\/hawaii-news\/charting-a-new-course-for-tourism-in-hawaii\/","title":{"rendered":"Charting A New Course For Tourism In Hawaii"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div data-module=\"extensive-richtext\">\n<p>Anyone wondering if Native Hawaiians are interested in tourism these days could have gotten a good idea this week at the Sheraton Waikiki hotel, where the nonprofit <a rel=\"nofollow\" href=\"https:\/\/www.hawaiiancouncil.org\/agenda\">Council for Native Hawaiian Advancement<\/a> is holding its annual convention through Friday.<\/p>\n<p>A panel titled \u201cCulture, Tourism and Native Communities\u201d drew so much interest that, as the discussion was about to start, a line of well over a hundred people was spilling out of the packed meeting room. The crowd was so big that organizers had to move the talk to a massive ballroom.<\/p>\n<p>Kuhio Lewis, the council\u2019s chief executive, watched as the throngs filed into the bigger room.<\/p>\n<p>\u201cWhen was the last time so many Hawaiians were interested in tourism?\u201d Lewis said. \u201cIt looks like the whole convention decided to come to this one.\u201d<\/p>\n<figure id=\"attachment_1505550\" style=\"width: 640px\" class=\"cb-image wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.civilbeat.org\/wp-content\/plugins\/lazy-load\/images\/1x1.trans.gif?x93820\" data-lazy-src=\"https:\/\/d1l18ops95qbzp.cloudfront.net\/wp-content\/2022\/07\/21162453\/IMG_9036-640x480.jpeg\" loading=\"lazy\" class=\"size-cb-640 wp-image-1505550\" alt=\"Council for Native Hawaiian Advancement Convention\" width=\"640\" height=\"480\"\/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-cb-640 wp-image-1505550\" src=\"https:\/\/d1l18ops95qbzp.cloudfront.net\/wp-content\/2022\/07\/21162453\/IMG_9036-640x480.jpeg\" alt=\"Council for Native Hawaiian Advancement Convention\" width=\"640\" height=\"480\"\/><\/noscript><figcaption><span class=\"wp-caption-text\">People wanting to see a panel discussion on \u201cCulture, Tourism, and Native Communities\u201d spilled out of a small meeting room at the Sheraton Waikiki Hotel on Wednesday at the Council on Native Hawaiian Advancement convention. Organizers moved the discussion to a ballroom to accommodate everyone.\u00a0<\/span><span class=\"wp-caption-source\">Stewart Yerton\/Civil Beat\/2022<\/span><\/figcaption><\/figure>\n<p>John DeFries, a panelist and president and chief executive of the <a class=\"wpil_keyword_link\" href=\"https:\/\/trendingsimple.com\/hawaii\/\"   title=\"Hawaii\" data-wpil-keyword-link=\"linked\">Hawaii<\/a> Tourism Authority, said the crowd\u2019s size showed something important.<\/p>\n<p>\u201cThis is the best indication that the community is engaged,\u201d said DeFries, whose organization recently awarded the council a two-year tourism marketing contract worth $35 million in public funds over two years.<\/p>\n<p>As the council prepares to take over Hawaii\u2019s flagship contract promoting the state to mainland travelers \u2013 the last hurdle is a protest by a competing bidder challenging the award \u2014 it\u2019s very likely a high level of engagement will continue. And the council\u2019s convention program went a long way to sustain that engagement.<\/p>\n<p>The talk on culture and tourism featured not only DeFries, but also Doug Chang, general manager of the Ritz-Carlton Residences, Waikiki Beach; former Honolulu Mayor Mufi Hannemann, who now heads the <a rel=\"nofollow\" href=\"https:\/\/www.hawaiilodging.org\/\">Hawaii Lodging and Tourism Association<\/a>; and Taimalelagi Minnie Patosina Tuia, director of the American Samoa Visitors Bureau.<\/p>\n<p>Other panels included talks on tourism as an economic driver and redefining the Native Hawaiian community\u2019s relationship with the visitor industry.<\/p>\n<p>In addition, a plenary session on Thursday featured all four island mayors \u2013 Honolulu Mayor Rick Blangiardi, Maui County Mayor Mike Victorino, Hawaii Island Mayor Mitch Roth, and Kauai Mayor Derek Kawakami \u2013 discussing \u201cregenerative tourism\u201d and the changes they would like to see in tourism on their islands over the next decade.<\/p>\n<h2>Ritz-Carlton GM Calls Changes A \u2018Revolution\u2019<\/h2>\n<p>Still, Wednesday\u2019s panel was important because it marked a rare opportunity to hear from leaders such as Chang, who is the head of the <a rel=\"nofollow\" href=\"https:\/\/www.hawaiiancouncil.org\/kilohana\">Council for Native Hawaiian transition team<\/a> as the organization prepares to take over the contract.<\/p>\n<p>With the contract award being protested by the venerable Hawaii Visitor and Convention Bureau, which marketed Hawaii for more than a century until the council snatched the contract away earlier this year, the council has been tight-lipped about its plans until it hears from the final arbiter of the procurement challenge: the Hawaii Department of Business, Economic Development and Tourism and its chairman, Mike McCartney.<\/p>\n<p>Although Chang didn\u2019t discuss specifics on the contract or the council\u2019s plans, he kicked off Wednesday\u2019s talk on culture by calling the changes \u201ca revolution\u201d and exhorting those assembled to seize the opportunity and stay engaged.<\/p>\n<p>\u201cThis is a rallying cry,\u201d Chang said. \u201cWe have to take this torch.\u201d<\/p>\n<p>Often in the past, Chang said, tourism has shaped Hawaiian culture.<\/p>\n<p>\u201cWe\u2019re at a point where this needs to flip, and culture needs to shape tourism,\u201d Chang said.<\/p>\n<p>Following Chang, Hannemann was more specific. He called for mandatory training and certification in Hawaiian culture for everyone working in the hospitality industry.<\/p>\n<p>\u201cAnyone who works in tourism needs to go through a program to be certified in Hawaiian culture,\u201d he said. \u201cWhat\u2019s wrong with being certified? What\u2019s wrong with taking refresher courses?\u201d<\/p>\n<figure id=\"attachment_1505553\" style=\"width: 640px\" class=\"cb-image wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.civilbeat.org\/wp-content\/plugins\/lazy-load\/images\/1x1.trans.gif?x93820\" data-lazy-src=\"https:\/\/d1l18ops95qbzp.cloudfront.net\/wp-content\/2022\/07\/21163414\/IMG_9087-640x480.jpeg\" loading=\"lazy\" class=\"size-cb-640 wp-image-1505553\" alt=\"Council for Native Hawaiian Advancement Convention\" width=\"640\" height=\"480\"\/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-cb-640 wp-image-1505553\" src=\"https:\/\/d1l18ops95qbzp.cloudfront.net\/wp-content\/2022\/07\/21163414\/IMG_9087-640x480.jpeg\" alt=\"Council for Native Hawaiian Advancement Convention\" width=\"640\" height=\"480\"\/><\/noscript><figcaption><span class=\"wp-caption-text\">Hawaii\u2019s mayors \u2014 from left, Honolulu Mayor Rick Blangiardi, Kauai Mayor Derek Kawakami, Hawaii County Mayor Mitch Roth and Maui County Mayor Mike Victorino \u2014 discussed their visions for tourism in 2030.\u00a0<\/span><span class=\"wp-caption-source\">Stewart Yerton\/Civil Beat\/2022<\/span><\/figcaption><\/figure>\n<p>A major challenge involves building a consensus around such big ideas, said Pauline Sheldon, a professor emerita at the University of Hawaii\u2019s School of Travel Industry Management who moderated Thursday\u2019s discussion with the mayors.<\/p>\n<p>To do that will first mean institutionalizing an ongoing process where various parties can craft solutions.<\/p>\n<p>\u201cWe\u2019re not going to have the answers tomorrow,\u201d she said in an interview. \u201cBut we have to agree we\u2019re going to put our heads together and ask the big questions, and be uncomfortable.\u201d<\/p>\n<p>Sheldon\u2019s panel discussion ostensibly focused on \u201cregenerative tourism,\u201d the new buzz phrase, which recently supplanted \u201csustainable tourism,\u201d in the lexicon of industry thought leaders. The idea is that <a rel=\"nofollow\" href=\"https:\/\/www.youtube.com\/watch?v=-WlTRsAM8yU\">regenerative tourism<\/a> can produce benefits to the community that far outweigh tourism\u2019s negative side effects.<\/p>\n<p>What makes a tourist activity regenerative depends on the locale, but commonly cited examples are tourists shopping at farmers\u2019 markets or going on farm tours. Such activities support local food production and diversified agriculture and the environmental benefits that go with that.<\/p>\n<p>When fielding Sheldon\u2019s questions about regenerative tourism on their islands, the mayors tended to speak in generalities or talk about specific measures they were taking to manage tourism\u2019s negative side effects. For example, all four mayors spoke of their work managing short-term vacation rentals located outside of resort areas.<\/p>\n<p>Blangiardi, for instance, pointed to Honolulu\u2019s passage of Bill 41, which will make it harder for people to operate short-term vacation rentals outside of resort zones when the measure takes effect in October. Such rentals are already generally illegal under Honolulu\u2019s zoning laws, although vacation rental operators can skirt the prohibition by renting a particular unit only once every 30 days. Bill 41 eliminates that exception.<\/p>\n<p>Sheldon drew out more aspirational visions from the mayors when she asked them what they wanted tourism to look like on their island in 2030.<\/p>\n<p>Blangiardi said he wanted tourists to appreciate they were coming a special place and treat it as such. To express the idea, he mentioned an old ad slogan used to market Hawaii: \u201cCome for the beauty, but stay for the people.\u201d<\/p>\n<p>Roth said he would like to see regular \u201ccooling off periods\u201d for highly trafficked, environmentally sensitive areas, which he said can let ecosystems rejuvenate.<\/p>\n<p>Kawakami conjured up a folksy vision of 30 years hence taking his future grandchildren surfing at his favorite spots \u2013 where, unlike now, he could find parking. Shuttles would transport tourists, who would be greeted at the beach by helpful \u201ckuleana crew\u201d who would teach the visitors what to do.<\/p>\n<p>\u201cInstead of looking at visitors as takers, we would have a different mindset,\u201d he said.<\/p>\n<div class=\"cb-subscribe-insert\" data-module=\"subscribe-insert\" data-show=\"none\">\n<div class=\"cb-modal-subscribe -insert\" data-ajax-url=\"https:\/\/www.civilbeat.org\/wp-admin\/admin-ajax.php\" data-module=\"subscribe-modal\" data-quick=\"true\" data-source=\"inline\">\n<div class=\"modal-align\">\n<div class=\"modal-box\">\n<h2 class=\"modal-title\">\n          <img decoding=\"async\" class=\"aside-logo\" src=\"https:\/\/www.civilbeat.org\/wp-content\/themes\/becivil\/dist\/images\/logo10.png?x93820\" alt=\"Civil Beat\"\/><br \/>\n          <!-- <img decoding=\"async\" src=\"https:\/\/www.civilbeat.org\/wp-content\/themes\/becivil\/dist\/images\/cb-badge@2x.png?x93820\" \/> --><br \/>\n          <!-- <span>Sign up for our FREE morning newsletter and face each day more informed.<\/span> --><br \/>\n          <span>Sign up for our FREE morning newsletter and face each day more informed.<\/span><br \/>\n        <\/h2>\n<form>\n<div class=\"modal-form\">\n<div class=\"form-body\">\n<p>\n                <input name=\"email\" id=\"subscribe-email\" type=\"text\" placeholder=\"Enter email\"\/><br \/>\n                <button><i class=\"fa fa-gear fa-spin\"\/>Sign Up<\/button>\n              <\/p>\n<p>\n                Sorry. 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A panel titled \u201cCulture, Tourism and Native Communities\u201d drew so much interest that, as the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8898,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Charting A New Course For Tourism In Hawaii - Trending Simple<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trendingsimple.com\/hawaii\/hawaii-news\/charting-a-new-course-for-tourism-in-hawaii\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Charting A New Course For Tourism In Hawaii - Trending Simple\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Anyone wondering if Native Hawaiians are interested in tourism these days could have gotten a good idea this week at the Sheraton Waikiki hotel, where the nonprofit Council for Native Hawaiian Advancement is holding its annual convention through Friday. 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